Illustration Licensing Fee Calculator
Separate creation from usage rights and make the assumptions behind your license fee visible to the client.
Your inputs
Default example — edit your inputs
| Line item | Amount (USD) |
|---|---|
| Creative / creation fee | $800.00 |
| Usage / license fee | $100.00 |
Total: $900.00
Deposit: $450.00
Terms and estimate notes
Upon full payment, grant a non-exclusive license for personal, in print media, local territory, for 1y, within the under 1000 print-run/impressions band. Copyright remains with the creator; additional uses, sublicensing and renewals require separate written agreement. Total estimate: $900.00. Suggested deposit for discussion: $450.00 (50%).
How this is calculated
Example model: license fee = creation fee × 0.25 × usage × media × territory × term × exclusivity × audience. Personal use 0.5, editorial 1, advertising 1.75, packaging 1.5, merch 2, book cover 1.25; print/digital 1 and both 1.2; local 1, national 1.2, worldwide 1.5; terms 1y 1, 3y 1.4, 5y 1.7, perpetual 2; non-exclusive 1, exclusive 1.5, buyout 3. Audience bands are illustrative assumptions, not standard rates. Every multiplier can be overridden below.
Estimates only, not legal or financial advice
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Questions and answers
Can I use this without signing up?
Yes. The calculator, generator and default result are free. Creating and sending a full BidLogik proposal requires an account.
Are these standard market rates?
No. They are transparent planning assumptions. Enter your own fees and costs, adjust the multipliers, and confirm the scope with your client.
Can I edit the result?
Yes. Change the inputs and calculate again. Copy, download or print the text, or carry the estimate into a proposal.
Does this replace professional advice?
No. Estimates only, not legal or financial advice. Have contract and policy terms reviewed for your jurisdiction.